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Nowadays, the majority of marketing campaigns are done digitally —SEO, websites, social media, and paid search, among others. Even though the reach isn't as wide, going out into the world and meeting people face to face still has value. Attending and sponsoring trade shows, for instance, is one approach to making new business-to-business or client-to-business relationships.
Trade shows and industry events are great ways to interact with potential clients and present your brand, while also giving you the chance to network with them. Now, you want to be entirely visible to your audience while you are setting up for a promotional event, trade exhibition, or charity. Custom table covers with logo are ideal for such activities.
Custom table covers with logo are commonly seen in trade shows, company outings, brick-and-mortar shops, conventions, meet and greets, and other similar events. Custom printed table covers enhance the visual appeal of your display and help professionally market your brand.
Pro Print Press typically makes custom table covers with logo using wrinkle-resistant, machine-washable polyester. While tablecloths in homes have pleasing colors and designs, custom table covers with logo for business use provide a professional touch to any event display.
Booth space appeal at trade shows and street fairs may be easily increased by using a bespoke promotional table runner to give your exhibit a sophisticated aesthetic that informs attendees about the business you represent. Incorporating custom table covers with logo would be ideal.
Custom printed table covers with logo are perfect for businesses that use tables regularly. Custom table covers with logo and table toppers that brand the organization will help restaurants, bars, and any other establishment that involve sitting down and selling refreshments.
Custom table covers with logo are also useful for news conferences in which a press statement or panel discussion is held behind a table. No one wants to look at someone's legs while they speak into a microphone so, a Branded table cloth or skirt is great for enhancing your video appearance.
Custom banners and backgrounds are generally the focus of attention at press conferences since they are essential to an eye-catching show. When used with similar backdrops, elegant custom table covers with logo bring together the entire affair with your speakers seated behind them. Why settle for a dull plain table cover when professionally made graphics on a branded tablecloth may make your press conference exciting?
When choosing the custom table covers with logo to use, there are several factors that you need to consider. These include:
The custom table covers with logo you select will be determined by the size of the table you will be using at your event. It's critical to have custom event table covers that fit properly, or you risk not having your tables entirely covered, your artwork not displaying correctly, or your trade show table covers dragging on the floor—all of which should be avoided.
If the event you're attending provides the tables, check the event documents to see if any specifications are listed. If you need to bring your table, measure it before buying your custom table covers with logo to make sure you are ordering the correct size.
Choosing the proper size and style for your custom table covers with logo is vital, but you may be surprised to learn that the type of cloth is also important. Custom table covers with logo are available in a variety of fabrics, each with its own set of advantages. Quality trade show table covers are made from 100% eight-ounce matte polyester fabric. This implies that the trade show table covers are long-lasting and resistant to creases and shrinkage.
If you want your custom table covers with logo to be effective, they must be well-designed. Your brand is defined by its design. It should reflect your brand's identity, as well as your company's mission and values. You want your design to be captivating and command your audience's attention.
You have complete control over the design and layout of your custom branded table covers when you order from Pro Print Press. However, if you require graphic design assistance, we have a team of skilled designers who can help you create your branded tablecloth design.
Just send in your information, logo, and any other files you'd want us to utilize, and a member of our graphic design team will contact you to provide comments and help you build an effective and eye-catching branded tablecloth design.
Before the boom of the digital landscape, events like trade shows, exhibitions, and conferences were the ones that most businesses used to generate leads and increase sales.
As of today, these events are still popular and a great space to promote your business. Statistics show that 90% of individuals who go to trade shows are not business owners. Rather, they’re individuals who are looking for new products and services. Typically, they spend about 8 hours looking at exhibits to find the solutions to their problems. Hence, trade shows present the perfect opportunity for you to promote your business, products and services, generate leads, and establish a relationship with new customers.
But how exactly are you going to do this?
One way is to use custom table covers with logo of your business. Using logo tablecloths is a subtle way for you to get customers to know who you are and remember your brand. Before we tackle more reasons for you to use these in the events you’ll attend, here are the different types of custom event table covers:
Table runners are narrow-length cloths placed at the center of your table. They are often used to complement or replace a tablecloth. They are made of materials such as cotton, linen, polyester, sequins, organza, vinyl, cots-wool, jute, casement, or silk. Table runners often come in various shapes. However, the most common one comes in a rectangle. You can use table runners to enhance the aesthetic appeal of your table decoration, as it gives it a symmetrical finish. It also links your placemats together and helps define seating arrangements.
On the other hand, table throws fall in between table runners and tablecloths. Unlike table runners that are narrow in length, table throws are square-shaped linens that cover most of the surface of the table. It is usually laid in a diamond shape with its corners exposed.
Trade shows, exhibits, and conferences present opportunities for you to connect with potential customers. However, with such limited time to interact and with such tight competition, it’s tough to vie for attention. With this, a plain tablecloth won’t be enough for you to be remembered. Custom event table covers help set you apart and make you attractive in the eyes of potential customers. It could also assist your current clients to find you and engage with you.
Apart from this, here are five reasons why you need a custom table runner with logo or a custom table throw with logo:
In marketing, the rule of thumb is to always go to your customers. It’s not supposed to be the other way around. So, when you’re at events, you need to be able to attract your customers’ attention.
Think of yourself as a customer. Imagine that you’re walking through the event. You see, businesses that have customized marketing materials. Curious, you approach them to learn more about their brand. Meanwhile, there’s a booth with nothing but a plain colored tablecloth to accompany their products displayed. Why would you take the time and effort to initiate a conversation with a business that shows no willingness to showcase itself?
Simply put, custom table covers with logo – either a table runner or a table throw – are the bare minimum of what you have to do to create a strong first impression. It shows that you care about your customers’ expectations and perceptions. It also shows that you’ve thoroughly prepared for the event, which, in turn, tells customers that you're a professional in your industry. By doing something as basic as having custom table covers with logo, you’re projecting the image that you’re not new to the game and that your experience is what should make them trust you.
Creating a strong first impression is especially critical if you’re a small business that’s just starting. Why? Because this displayed professionalism is what’s going to open the doors for more clients and more money.
Just like no two businesses are the same, no two events are similar. Sometimes you’ll be met with restrictions such as limited working space, bad weather conditions, and changes in venue placements (indoor to outdoor or vice-versa).
A personalized tablecloth with logo is a versatile marketing material. While other promotional materials may be pulled out depending on certain constraints, a custom table cover with logo can be used anytime and anywhere.
When planning for an event, not all businesses have the budget to go all out on booth decorations. That is why every dollar spent should contribute to positive results.
Custom table covers with logo are a smart choice if we’re talking about staying within the budget. They’re eye-catching and can make an impression on potential customers. At such a low cost, they can increase the traffic at your table.
When it comes to making investments, it's advisable to put your money into something that’ll bear fruit and something that lasts.
A personalized tablecloth with logo is a good investment that you’ll continue to benefit from for years. After all, promoting your business is not a one-time thing. Over time, you’ll be invited to attend multiple trade shows, exhibits, and conferences. You don’t need to shell out money for new decorations every time you need to attend any one of those events. A personalized tablecloth will do you just fine. Reusing the same one for multiple events will make it easy for customers to remember you.
Having custom table covers with logo also saves you from the worry of replacing decorative items that are prone to breakage over multiple uses. This is because table covers are generally made to be durable and withstand years of repetitive usage. They’re also washable, so it is easy for you to maintain their professional look for events.
Events allow you to physically interact with potential customers of your business. However, not all events take place in your immediate vicinity. While promoting yourself locally is a good thing, expanding your marketing efforts across the state or even abroad has greater impact.
With this, it’s not wise to carry a whole caravan just for your advertising materials. What you want is portability.
A custom table cover with logo does just that. It allows you to fold it neatly and place it in compact packaging. That way, you can take it to distant events without having to worry about baggage or the cost of transporting your materials.
Custom printing for table covers at Pro Print Press ranges from $59 to $3,040. The pricing depends on the size, type, quantity, and artwork. Unlike other marketing materials, custom event table covers are on the affordable side, making them the best choice for small businesses.
At Pro Print Press, we offer custom table runners with logo and custom table throws with logo.
Their sizes in inches are as follows:
For custom table covers with logos, we accept quantities that range from 1 to 50. We also accept the provision of your artwork, but we also gladly offer services for single-sided designs and complete artwork.
By availing of custom table covers with logos here at Pro Print Press, you don’t need to wait for a week for us to get it done. We only need 2-4 business days for print turnaround. Rest assured that, unlike other custom printing companies, we don’t use low-quality materials. Here, you get what you paid for.
At Pro Print Press, we value transparency. With that said, here are the factors that go into our creative and printing process.
Here at Pro Print Press, you can opt to submit your artwork for your business. However, many of the custom printed table cover orders that we have received required us to create the artwork. Regardless of whether you handed your own or not, we set up the design for you. Afterward, we send it back and ask for your approval before proceeding to the printing stage.
Our printing and production take 2-4 business days to complete. We always make sure that we complete your orders on time or ahead of schedule.
For shipment, we use a reliable carrier to ensure that the product is safely delivered to your door.
Custom table covers with logo offer many benefits and use that make them ideal for your event tables or booth.
The use of dye-sublimated custom trade show table covers offers a significant advantage. Dye-sublimation is a printing method that employs dyes in gas form. First, the designs are printed on transfer paper. The dried dye on the transfer paper is converted into a vapor that penetrates the fabric using heat. The heat causes the ink to bind, resulting in a long-lasting, high-quality graphic that is entirely embedded into the branded tablecloth.
Each branded tablecloth is personalized to your requirements and includes a rear flap. This allows you to keep materials and supplies on hand, which is especially useful if you are attending a crowded event.
Your custom table covers with logo may be packed, folded, or rolled up for transit to and from the event venue, as well as handled or touched by many people. Custom event table covers from Pro Print Press are made of 8 oz. matte polyester fabric that is entirely wrinkle-resistant.
Custom table covers with logo are a terrific economical alternative for small businesses trying to maximize their marketing money, especially when ordered in big quantities.
So, where can you use custom table covers with logo? A lot.
A branded tablecloth is a terrific way to draw visitors to your booth. If your company is organizing or participating in a charity fundraising, here's a pro tip: while making custom table covers with logo, use an eye-catching base color, such as red or blue.
Churches and other houses of worship might use custom table covers with logo to inform parishioners about upcoming events. Churches would benefit from ordering larger custom printed table covers so that more people would come to their events.
Trade shows gather a wide range of businesses in a specific industry to present and discuss their products and services. A trade show is an excellent opportunity for businesses to learn more about and communicate with other industry experts; however, this also means that you will be fighting for the attention of visitors and potential clients. This is why it is critical to have custom table covers with logo as part of your appealing trade show display to attract attendees.
Companies that offer seminars or deliver lectures to employees or other professionals who may be interested are common in several fields, such as finance or marketing. Consider getting custom table covers with logo if your firm wishes to conduct a seminar. Not only will you appear more polished and professional when you present to your audience, but your guests will leave with a clear mental image of your business.
It might be difficult for some smaller businesses to acquire skilled employees. Career fairs are a popular way for organizations and competent applicants to meet and learn about each other. It is also an opportunity for businesses to conduct brief interviews. Companies will compete with one another for the attention of potential employees, similar to trade exhibitions. Draw them in with vibrant custom table covers with logo.
The pop-up shop industry is estimated to be worth $50 billion, but it must attract customers to be successful. Social media is an excellent way to publicize your event, but you will need an eye-catching display to attract clients that are out and about. Collaborate with our graphic designers at Pro Print Press to develop an eye-catching custom tablecloth design.
Consider arranging an event to introduce a new product to your customers if your organization has recently developed one. Launching a new product might be intimidating—you've created a new product, and you need people to buy it—but it doesn't have to be if you plan properly. Consider having custom table covers with logo specifically for your event. You can even incorporate the product into the design of your branded tablecloth.
Large corporations hold annual general meetings (AGMs). This is a one-time event when shareholders and investors can ask questions and hear about the company's accomplishments. If you intend to organize an AGM, you should go above and beyond to truly "wow" your guests. Custom branded table covers with the logo of your company will make your event look professional and please your shareholders.
Bake sales are a popular event for schools, associations, and charities. Consider custom table covers with logo from Pro Print Press for your next bake sale if you are in charge of an organization or a school.
Final Word
Whenever your business organizes or participates in trade shows, conventions, seminars, meet and greet events, and other similar occasions, it is important to make your business stand out and get noticed. One of the easiest and most affordable ways to achieve this is by using custom table covers with logo. This way, you introduce your brand to visitors and other event participants.
At Pro Print Press, we create high-quality, affordable, and attractive custom table covers with logo according to your needs and specifications. Don’t fret if you can’t come up with a branded tablecloth design on your own. Our experienced graphic design team can help you create a unique and attractive branded tablecloth design that represents your brand well.